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How to Market Your Hair Care Products

Learn how to market hair products for remy hair.

Hair products for remy hair can help your customers look their best.

It may be unfair, but even the greatest products will gather dust on store shelves if they’re not marketed successfully. If buyers aren’t aware a product exists, obviously they won’t be able to buy it. If they see one product amongst a sea of similar products, they’re unlikely to choose it if they have no information about what sets it apart from competitors. Sure, stylists and users know hair products for remy hair are outstanding, but those unfamiliar with the brand won’t know unless you tell them through your marketing efforts.

Choose a Strategy

In the marketing world, the most common marketing strategies are differentiated, undifferentiated and concentrated. Before you set out to market RemySoft’s quality hair care products and sulfate free shampoo and conditioner line, identify your market. Will all potential customers find the same remy product characteristics appealing? If so, take an undifferentiated approach. On the other hand, if certain markets will find certain characteristics most appealing, take a differentiated approach. If you want to market only to one specific, well-defined target demographic, take a concentrated approach.

Conduct Test Marketing Campaigns

Before you put your eggs in one basket, conduct mini marketing test runs to identify what’s most effective. Make a list of what features your customers will probably appreciate the most about RemySoft’s quality hair care products and sulfate free shampoo and conditioner. Develop multiple ad campaigns, each highlighting a different product benefit. Ask customers to fill out surveys or simply question them about which ad approach resonated most with them.

Pull out All the Stops and Get Your Message out to the Masses

Launch your marketing campaign with a splash by holding an event to introduce it and to generate buzz and excitement. Consider holding an open house reception, a grand-opening celebration or a product release party. Your event can be as large or small as you see fit. Sometimes it makes sense to invite key customers and VIPs to a small, elegant soiree. Other times it makes sense to do it up big with a band or DJ, door prizes, hair show or free mini-hair-makeover opportunities.

After your launch party, it’s time to sustain the momentum of your marketing campaign. You have identified a message that will appeal to potential customers. Now you need to publicize that message. There are options for all budgets. Newspaper and local print publication advertising rates are typically more affordable than radio and TV commercials. Sometimes, the more expensive options would make little sense anyway. Make sure to focus your marketing dollars on opportunities that will bring your message to the demographic groups most apt to buy remy hair products.

If you’re launching a marketing campaign for remy hair products, you’ve already got the most important aspect of any marketing campaign. You’re marketing quality products that customers will love. That’s half the battle!

If you want to market remy hair care products, contact us to learn the key features and benefits of remy hair products.

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Holiday Hair Trends with Remy Hair

Dress up your hair extensions for the holidays.

Hair extensions can help you create a number of fun holiday hair styles.

With the winter approaching, there may be many holiday parties and family get-togethers on your to-do list. You’ve got beautiful hair extensions, but you want to spice things up with different styles from time to time. If you want to look your best for every event, take note of the following holiday hair trends.

Soft Waves

If you’re looking for old Hollywood glamour that never goes out of style, try ribbon curls. For a style that will last all day and night, set your hair extensions in hot rollers and use a curling iron for some final touches. Then gently brush your hair out into beautiful, flowing waves.

Sparkle Bright

A shiny or sparkly hair accessory can be a great way to add some fun and personality to any hair system. A jeweled or sparkly clip or barrette looks great with an updo. However, you don’t want this to look too put together. Keeping your hair a little tousled and loose will help show off your fun mood.

High Bun

Do you know how to take a bun from boring to fun? Put it high on your head. Then it goes from a lazy hairstyle to chic and dressy. Use some hairspray or hair products for remy hair to make it shine and smooth fly-aways.

Breezy Blowout

A glamorous blowout will have everyone envying your hair extensions. It’s a simple style, but it makes a bold statement. Just about anyone can achieve a perfect bouncy blowout. Simply use a paddle brush to eliminate frizz while blow drying your hair. Then use a curling iron on the ends.

Over the Shoulder

If you want a more elegant look, sweep your long hair extensions over one shoulder. To keep the hair in place, twist back a section of hair behind your ear. Then use pins to secure it and hairspray for hold and shine.

Simple Side Part

A side part is an easy way to draw attention to your hair and only takes a few minutes to do. To create this simple, yet striking look, draw a deep side part a few inches above your ear.

Va Va Volume

Make people take a second look by enhancing your blowout with a lot of volume. To add volume to your ‘do, simply tease the under section of your hair. Then use a round brush to smooth out the top.

Pomp It Up

You probably have seen many celebs and fashionistas rocking pompadour hairstyles. You don’t have to spend hours in the salon to get this look. First, you need some oversized curls. To achieve the curls, simply set your hair in large rollers. After you remove the rollers, pile up most of your hair into a twist. Leave only the top section wavy and loose.

Pretty Ponytail

It is easy to go from day to night with a ponytail. For a bit of glamour, you can pull the sides tight and slick. Then leave a little bit of volume on top.

If you are looking for hair products for remy hair, contact us. Our products will keep your hair extensions in great shape for the holidays and beyond.

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Tips for Winter Wig Care

Find out what quality hair care is needed in winter.

Quality hair care is necessary all year long, especially if you wear wigs.

As you can tell by the falling temperatures, winter is on the way. Just because we’re covering up with warm coats, scarves and gloves and staying indoors more often, winter is not the time to let quality hair care fall by the wayside. Unfortunately, the cold, dry air of winter can result in dry hair for your wig. Here are some tips to keep your wig looking great all winter long.

Moisturize

Using hair products for remy hair to keep your wig moisturized is extremely important. The dry air of winter can cause your wig to become brittle and dry. This could result in breakage. Use a wig shampoo and conditioner once a week to keep your hair properly moisturized.

Be sure to dry your wig before leaving home. Wearing a wet wig is always ill-advised but especially so during the winter. The wet hair combined with the outside chill could make you sick. In addition, when put together, the moisture in your wig and cold air will make the hair more brittle and dry.

Deep Condition

Don’t let your supply of hair products for remy hair run low during the winter because they will do your wig a world of good. Take the time to deep condition your wig with a masque for at least three to five minutes once every week. Going back and forth from the cold winter air outdoors and dry heat inside your home will use up all of the moisture in your wig. Deep conditioning will replenish that moisture.

In addition to deep conditioning, you should also periodically seal your hair strands by applying a serum and hydrating cream. Every couple of days, lightly spray your wig with conditioner water.

Keep It Covered

Nighttime care of your wig is crucial. You can’t just plop down under the warm, cozy covers without making sure your wig is ready for a good night’s sleep as well. Covering your wig with a satin scarf or bonnet at night will help keep it moisturized.

Wool coats are common winter attire, but they can brush against your wig and cause tangling and breakage. Wearing a hat is one option to protect your wig, but then you get the unfortunate looking hat hair effect once you take it off. That’s not such a great idea if you’re at work or an event where you need to look your best.

For an alternative to hat hair, try wrapping your hair underneath a silk or satin scarf. Then put your warm hat over the scarf. When you arrive at your destination, remove the hat and scarf and gently fluff your hair using your fingers or a brush. The added benefit of the scarf is it will prevent unruly and annoying static.

Winter is a busy time for many people. Just because holiday shopping and family time has you feeling frazzled, you don’t want to worry about your wig looking frazzled as well. To keep your wig in great shape during winter, take advantage of the many hair products for remy hair.

If you are searching for hair products for remy hair, contact us. Our wig shampoo and conditioner will keep your wig shiny and moisturized.

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How Hair Extensions Can Help You Achieve These Trending Formal Hairstyles for Women

Find great hair products for remy hair.

Hair products for remy hair keep your extensions looking great.

You have probably pored over style magazines and the beautiful hairstyles showcased within, wondering if you could ever pull off that hairstyle. For many people, these amazing hairstyles aren’t possible without a little help.  When you add hair extensions and use hair products for remy hair, you can replicate many of these hairstyles so you are ready to go for any occasion.

Half-up, Half-down Braided Hair

Braids can be a useful styling tool to keep your hair away from your face and create a fun hairstyle that works well for both casual and formal occasions. One of the most creative ways to integrate braids into a hairstyle is to use them to keep part of your hair up and leave the rest of your hair down and curly. To create this look, separate hair at the front of your head from the back. Complete a French braid across the crown of your head from one side to the other and secure the hair behind your ear. Adding hair extensions to the back will help fill out the curls so you can enjoy a beautiful new look.

Fishtail Braids

If you are looking for an excellent alternative to traditional braids, fishtail braids are a great way to make good use of your hair extensions. This hairstyle looks complex, but once you practice, it is simple to complete. Instead of using three strands like a typical braid, separate your hair into two sections. To complete the braid, pull a small section of hair from the back of the rear section and wrap it behind and around the front section of hair. Reverse the process with the front section going to the back. Repeat this process until the braid is as long as you want it and secure it with a hair band.

Bun with Braided Crown

A bun is a sophisticated look that has been used by many generations; however, when you use hair extensions, you can dress up this hairstyle with a simple braid wrapped around the bun’s base. To complete this hairstyle, simple create a bun, leaving your hair extensions loose.  These extensions can then be twisted into a typical braid and wrapped around the bottom of the bun, securing the end with a bobby pin or other hair clip.

When you know how to care for hair extensions with the best shampoo and conditioner for extensions, you will be able to create these and other hairstyles to celebrate just about any occasion. Hair products for remy hair are your best option to ensure your extensions last long enough to try all of these hairstyles, as well as many others. The more hair you have, the greater variety you have when it comes to updos and similar styles.

If you are looking for the right hair products for remy hair, contact us. We carry the best shampoo and conditioner to keep your extensions looking great.

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Using Hair Shows to Market Your Remy Hair Care Product Business

Hair products for remy hair sell well at hair shows.

Use hair shows to market your hair products for remy hair.

Hair shows are becoming a great way for distributors to get their quality hair care products into the hands of their customers. Although hair conventions and other meetings have been the norm since the birth of cosmetology, these glitzy, full service versions have only recently become popular. Many aspiring product manufacturers or distributors have made names for themselves by attending and marketing their hair care products for remy hair in the heart of the hair world, the hair show. If you are looking to market your brand of wig care products, sulfate free shampoo and conditioners or other quality hair care, there are a few large hair shows you should consider for your marketing plan.

Beauty Expo USA

This beauty expo occurs every February in Las Vegas. Since its inception in 1998, this show has become one of the top beauty and hair shows in the United States. Attendees can watch seminars and visit a wide variety of vendors. Beauty Expo USA focuses on the latest trends and innovations, which is perfect for aspiring distributors of hair products for remy hair. Held at the Rio Hotel Convention Center, this expo is a great choice for anyone looking to get their foot in the door of the quality hair care world.

America’s Beauty Show

This melting pot of vendors and buyers takes place in beautiful downtown Chicago every March. Many of the latest innovations in quality hair care, such as sulfate free shampoo and conditioners, were seen first at the demonstrations during America’s Beauty Show. Along with vendor booths, the show also offers a large number of exhibitions for hair, makeup and style. This show presents a golden opportunity for anyone looking to get their brand noticed, especially new and innovative distributors.

Bronner Bros International Hair Show

Every February in Atlanta, this show becomes the mecca for stylists, vendors and patrons interested in African-American hair trends. This event continues to grow from year to year and has far surpassed its beginnings to become a large and extremely popular show. In fact, many of its attendees have no stake in hairstyling and beauty but want to be a part of the revelry and beauty of this event. New and existing distributors of extension and wig care products can join hundreds of other vendors to provide hands on demonstrations at this incredible yearly event.

If you are looking to become a distributor in the quality hair care industry and want to join the thousands of vendors at one of these fantastic hair shows, contact us. Our hair products for remy hair are a fantastic addition to your collection of hair and wig care products.

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Becoming a Product Distributor in the Remy Hair Care Industry

Do you carry hair care products for hair systems.

Hair systems require specific hair care products.

The remy hair care industry consists of many types of products and services, from stylist supplies and equipment to shampoos, conditioners and oils. There are also a number of remy hair products, such as wigs and extensions. Due to the sheer number of hair products for remy hair, there are many opportunities for distributors looking to enter the quality hair care industry. If you want to become a distributor of hair systems and sell products to retailers and other agents, there are a number of steps you should take to help your business succeed.

Identify What You Want to Sell

Because there are so many products to choose from, it is important to decide from the beginning which quality hair care products you would like to focus on. For example, you could focus on sulfate free hair systems, such as shampoos, conditioners and hair treatments. You could also sell remy hair pieces or styling tools. Don’t worry about having to choose one and stick with it because many distributors start with one product line and expand as they grow.

Make Connections

Once you decide what you want to sell, you have to figure out how you’re going to get your hair products for remy hair. Contact wholesale manufacturers and distributors and request wholesale catalogs to obtain information about becoming a product distributor. Once you have a relationship with them, you can begin obtaining your products for sale.

Take Care of Business

Once you have a product and some connections, you’ll need to work on the business side of your product distribution. Creating a business plan will help you track your goals and take care of other objectives, such as financing, costs, a location for your business, employee relations, marketing and other essential tools for running your quality hair care business.

Price and Sell

After you figure out your business model, you’ll need to price and sell your products. Joining industry organizations, such as The Salon and Spa Association, going to conferences and having a presence at major hair shows will help get your brand in the hands of your consumers.

If you are looking to join the quality hair care industry and sell hair products for remy hair, contact us. Our exclusive line of products provides the care your customers need for their remy hair enhancements.

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Adding Remy Hair Care Products to Your Business

The right products provide quality hair care.

Quality hair care requires using the right products.

Providing quality hair care is the cornerstone for many salons and beauty supply businesses. If you already sell wigs and extensions, a natural transition is to add hair products for remy hair, such as sulfate free shampoo and conditioner. Here are a few ways to get started.

Learn about Remy Hair Products

Talk to licensed hairstylists, read Internet forums and study cosmetology books and beauty magazines. You need to be able to properly explain the differences between hair types and offer product suggestions. Your customer will feel confident and satisfied in their purchases if you can enthusiastically discuss the benefits of sulfate free shampoo and conditioner. A satisfied customer will return in the future.

Offer Incentives

Give coupons or special “buy one, get one” deals to customers who buy from you. You are one in a sea of thousands of beauty supply retailers and you have to stand out from your competition.

Give Discounts to Professionals

To obtain repeat business, offer 20 to 35 percent off discounts to cosmetology students and salon professionals. These clients are important because they will usually buy larger quantities of product than regular customers. This will help you recover the cost of the discount.

Pick Your Venue

If you do not have an established physical store or salon, you need to decide where to sell your products. A brick-and-mortar location may not be the right decision for someone just starting out, but an online shop or flea market sales might be possibilities. Retailers without a physical location also will need storage space free of dust, dirt and pets. Larger businesses may need a commercial storage facility or warehouses, while smaller sellers can use storage containers in their spare closet.

Make Extra Money

Don’t miss out on an opportunity to make extra money. Customers are already coming to you for sulfate free shampoo and conditioner, and it is likely they will need additional weaving products, such as remy hair, bonding glue and weaving needles. Selling these items can help increase your profits.

Market Your Business

Make yourself known in your local community. Sponsor a hair or fashion show. Make charitable donations, such as to organizations that work with those who experienced hair loss due to cancer or alopecia. Don’t forget about social media. Write a blog and post to Facebook and Twitter about your great products and the wonderful things you are doing in the community. Participate in Internet forums by giving styling advice.

If you are looking to sell hair products for remy hair, contact us. Our products will give your customers the fresh new look they desire.

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How to Choose a Wig That’s the Right Color for Your Complexion

Learn how to find the right wig for your complexion.

Wigs come in a variety of colors and styles to suit anyone’s complexion.

Whether you are looking for a wig to change your hairstyle or want to cover hair loss from balding or a medical condition, it’s important to choose the right color for your complexion. If you choose a full or partial cap that doesn’t match your current look, you could find yourself dissatisfied with your choice. Because wigs can be expensive, knowing what to look for before you walk into your local wig shop can help you make the best choice the first time.

Understand Your Coloring

As you may know, people can either have warm or cool coloring. Your individual coloring is affected by your natural skin tone, eye color and hair color. How do you determine your color to make the right choice when buying a partial or full cap? To see the undertones in your hair, grab a handheld mirror and look at yourself in full sunlight. If you see orange, yellow or red, your coloring is warm. If you see blue, green or other cool colors, you have cooler tones. Knowing the tones present in your natural look can help you decide which hair products for Remy hair to choose.

Warm Colors

People with warm colors have similar characteristics. For example, they are more likely to:

  • Look better in gold jewelry
  • Have olive or dark skin
  • Tan easily
  • Have brown, green or hazel eyes
  • Have pink or gold undertones
  • Have deep brown, red or strawberry hair

If you have warm tones, you are more likely to look your best in partial cap or full cap wigs that are dark brown, chestnut or deep auburn with golden shades. Black may wash out your warm complexion and should be avoided to provide the best look.

Cool Colors

People with cooler tones usually look better in silver jewelry and often have:

  • Fair skin
  • Blue or green eyes
  • Dark brown or pale skin tones
  • Blue-black, coffee brown or ash brown hair

Cool-toned wig wearers should look for products for Remy hair with black, brown and blonde tones but should avoid yellow or golden highlights because these are more suited for warm-toned skin.

It’s easy to get the perfect wig when you know your complexion. People with warm tones look the best in wigs that also have warm tones, which is also true for those with cool tones. Before you go wig shopping for full caps or partial caps, make sure you know which tones work best with your skin.

If you are looking for the best Remy hair products to take care of your wig,contact us. Our experts have the advice you need to make the best of your human or synthetic hair.

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Hair Extensions 101: Everything You Want to Know

Hair products for remy hair can keep your extensions looking great.

Shiny hair extensions require the right hair care products.

Hair extensions have become a popular trend for celebrities and the average person alike. Whether you want to change your hair on a temporary basis or you want to lengthen your hair quickly, shiny hair extensions are the ideal option. In addition to learning what you can about these extensions and how to use them, it is also important to know how to care for hair extensions. Choosing the right hair products for remy hair is necessary to keep them looking their best.

Application Methods

When you choose shiny hair extensions to enhance the look of your hair, you will need to choose between several application methods. The top three options include:

  • Fusion: These hair extensions are dipped in keratin and fuse to your hair with a heat source.
  • Tape-in: Tape-in extensions use a special adhesive to adhere to your natural hair roots.
  • Weave: Weave extensions require braiding a row of hair near your scalp and sewing the extensions in place.

Each of these methods is available for both synthetic and natural hair extensions.

Cost

Another main concern before anyone gets hair extensions is the overall cost. Depending on the type of application, hair extensions are designed to last until your hair grows out unless you choose temporary options; however, the different types of hair extensions also come with varying price tags. For instance, the fusion extensions cost the most, but may last longer because they are fused directly with the hair.

Should They Match?

One of the biggest questions asked in regard to hair extensions is whether they should match your natural hair. While the right extensions don’t have to match your hair exactly, they should complement your current shade to serve as highlights or match, depending on the look you want. In addition to choosing a matching or complementary hair color, it is important to select extensions with the same texture as your natural hair so they blend in as smoothly as possible.

Extension Care

Caring for your hair extensions is a necessity because they need different care than your natural hair. For instance, unless you have remy hair extensions, you shouldn’t use a heat source, such as a hair dryer or curling iron. While these products are safe to use on human hair, they could easily damage your extensions. It is also essential to use hair products for remy hair, such as a good sulfate free shampoo and conditioner. This level of care will keep your extensions looking great until they grow out.

Learning how to care for hair extensions is just part of the process of understanding these hair enhancement products. Using specialty hair products for remy hair ensures your extensions, regardless of their method of attachment, will last as long as they were intended so you don’t have to worry about replacing them as often.

If you are looking for the best hair products for remy hair, contact us. Our products are designed to be safe for all types of hair extensions.

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How to Care for Your Hair after Swimming

After swimming, use a good sulfate free shampoo and conditioner.

The best sulfate free shampoo can help you keep your hair in good condition after swimming.

Swimming is a popular pastime for entertainment as well as exercise. While this exercise is good for the rest of your body, it can be bad for your hair. Whether you still have your natural hair or you use hair replacement products made of remy hair, you need to learn how to properly care for your hair after swimming to ensure your hair stays healthy and beautiful.

Style Your Hair Properly

The way you style your hair can have an impact on the health of your hair after swimming. Tight braids or other styles that easily mesh when wet aren’t the best option. For most people, keeping your hair loose can also be a mistake. The type of hairstyle you can manage while damp is often the best option for your swimming hairstyle.

Rinse Your Hair Immediately

While washing your hair with sulfate free shampoo and conditioners sounds like the most logical choice, not everyone has access to hair products for remy hair immediately after swimming. However, this doesn’t mean you are left with no choices to protect your hair. Rinsing your hair with clean water will remove a majority of the chlorine or salt. This can buy you some time before you have a chance to wash your hair with the best sulfate free shampoo.

Follow up with a Good Washing

Choosing the best sulfate free shampoo and conditioners is best for safely and effectively removing salt or chlorine from your hair. When you use hair products for remy hair, you can be sure the formula is effective enough to strip the damaging elements from the hair without negatively affecting the protective oils and other natural balances found in human hair. Sulfate free products won’t add extra chemicals to the hair, which can create an unhealthy buildup.

Choose Your Swimming Spots Carefully

Most people are aware of the damaging effects of chlorine on human hair; however, this doesn’t mean you have to avoid swimming in a pool altogether. What it does mean is you should be careful about the acidity of the pools you use. Chlorinated pools should have a bluish color to the water with a light smell of chlorine. On the other hand, a pool using too much chlorine will look green or yellow and the scent of the chlorine will be overpowering. Avoid swimming in these pools if possible.

Protecting your hair from the negative effects of chlorine and salt should be your top priority if swimming is your favorite activity. This is especially true if you wear remy hair replacement pieces. Whenever you go swimming, whether in the ocean or a swimming pool, it is important to rinse your hair well with clear water after swimming, as well as use the best sulfate free shampoo and conditioners to remove these elements from your hair without stripping the natural oils.

If you are looking for hair products for remy hair to use after swimming, contact us. Our line of hair care products is sulfate free and safe for all hair types.

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